The first Charter of Territorial Collaborative Open Innovation is signed at Alba Iulia in the heart of Romania

“Unity is the highest form of collaboration between different people, and innovation is always the result of this kind of collaboration among individuals with diverse skills, who together decide and manage to create something new that meets real needs, thereby generating shared value.” Dr. Florin Paun in the beautiful Union Hall of Alba Iulia on the 12th of June 2025.

A new inspiring UNION is emerging in the symbolic and historic city of Alba Iulia, in the heart of the Carpathians in Romania, one of the reliable country for the future of a STRONG INNOVATIVE EUROPE! The local authorities, together with Romanian innovation professionals—from both Romania and the scientific diaspora decided to follow my proposal to launch and sign in Alba Iulia the First Territorial Charter for Open Collaborative Innovation (that I already innitiated and co-developed years ago in France and signed in the PACA region), aimed at “agilizing” processus and organizations and democratizing access to innovation processes to facilitate the creation of shared value (based also on my new tools and strategies for reducing and compensating “assymetries”, integrating the human factor in the innovation process, hybridising the Tech-Push and Market-Pull strategies by using the DRL (Demand Readiness Level) and DRL-TRL tools, etc).

A new dynamic of innovation thus began in June 2025 in Romania, in Alba Iulia, on the occasion of Alba Iulia Innovation Day, thanks also to my initiative and encourages as newly awarded ALBA IULIA ’s Honorary Citizen together with my friend and inspiring Dr. Eng. Cosmonaut Dorin Prunariu (both honored for our outstanding careers) as signing this First Territorial Charter for Open Collaborative Innovation in Romania together with wonderful local leaders : Mayor Gabriel Pleșa, President of the County Council Ion Dumitrel, Prefect of Alba County Nicolae Albu, Associate Professor Dr. Corina Rotaru, Associate Professor Dr. Eng. Cristina Feniser, University Professor Dr. Attila Tamas – Szora, University Professor Dr. Adrian Tulbure, University Professor Dr. Stelian Bran, etc, in the presence of their admirable teams and key figures in education and innovation in Romania.

My conference opened new collaboration opportunities and offered details on the new instruments and strategies for Hybridization of Tech-Push and Market-Pull appoaches in order to support highly collaborative processus enabling innovations and shared value creation.

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Published by: PhD. Florin Paun

Experienced in multi sector Industries, having been successful Scientist and R&D Coordinator myself, I chose to dedicate my professional life in helping other researchers to make come true their technological dreams by embracing a career in Innovation to support them in bridging the gap between new Technologies and Market. Scientists being more “Knowledge oriented”, one of my constant struggles was to complete the Entrepreneurial team with the right Entrepreneur on board… or reveal the “Entrepreneur” in them. Based on my multidisciplinary engineering background, evolving constantly in a multicultural environment, I upgraded my knowledge with innovation economics at MIT Sloan (in this particular positive tension environment) and started to learn operationally hands-on through successes and failures. Thus, I have seen, understood and qualified more than 200 projects of Innovation and Entrepreneurial ventures based on Advanced Technologies. More than 70ty of them become successful Technology Transfer agreements under my coordination and through amazing “champions” teams’ efforts I always built and sustained. All through my career I had the chance to be actively involved in Shaping Ecosystems and work with all the actors on their strategies of Innovation and Growth while launching R&D consortia, launching Agile Tech-Demonstrators or supporting Business Development for Competitiveness Clusters, Large Corporations, Start-Ups and R&D Laboratories. Shaping Ecosystems and Clustering Technologies around Business Cases carried-out by right Entre(Intra)preneurial teams is thus now a Belief. I also had the chance to understand that although important, the Human aspects are not enough to bring ideas to life through successful applications on the targeted market… Process, practices, tools are extremely important too and thus I developed new tools like, Asymmetries Compensation within Collaborative Innovation process, Demand Readiness Level vs Technology Readiness Level, Risk & Benefits Sharing Co-Development Contracts… this brought me to become an Expert in Challenging Business Models, in Selecting and Qualifying Innovation Projects and Ventures and… have the honor to become an European Innovation Council Jury Pilot Member. Myself as Multidisciplinary Scientist, Entrepreneur, Investor, Lecturer, Speaker & Innovation Advocate, I will be honored to meet passionate and hard worker entrepreneurs serving their dreams and the future of the humanity.

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